TECHNOLOGY

Smarter Plugs for Europe’s EV Push

AI powered smart charging gains ground as Europe expands its EV network and seeks to ease grid strain

10 Dec 2025

Pleevi.ai company logo displayed on a blue wall outside a modern office building.

Europe’s race to electrify transport is picking up speed. Yet one of the biggest shifts is taking place out of sight, in the software that keeps charging networks running. Public charge points reached some 850,000 in 2024, a milestone that is forcing operators to rethink how they plan and manage these assets. Among the new tools, AI guided charging is becoming a favoured way to trim energy use and smooth daily operations.

As more drivers plug in, some city grids are feeling the strain during peak hours. Operators are turning to data heavy systems to stay ahead. Pleevi is an early mover. Its platform studies charging patterns, building loads and renewable output to forecast demand and time sessions in ways that cut local stress. The firm wants to scale to 25,000 charge points by 2027, a sign of how quickly data led operations are spreading. Uptake still varies across Europe, but the direction is clear.

Partnerships are forming around this shift. Engineering group VMA has teamed up with Pleevi to weave AI controls into new sites. Analysts say the move could shape how future locations are designed. A VMA executive noted that in some regions grid operators now expect stronger, data based plans before allowing new connections. Regulators in the Netherlands and Britain have voiced similar expectations as queues lengthen for large energy projects, though figures for EV sites remain patchy. The trend matters more than the exact numbers.

Industry groups see the same momentum. ChargeUp Europe argues that digital tools will be essential for expanding networks without swamping the grid and that traditional upgrades alone cannot keep pace with rising demand.

Obstacles persist. National rules differ, data quality is uneven and older sites often rely on ageing hardware. Still, analysts reckon early adopters of smart charging will gain real advantages in efficiency, reliability and user trust. Only about 1% of sites now use advanced AI tools, but that share is climbing.

As Europe accelerates towards an electric future, AI assisted charging is becoming a defining ingredient. It promises a smoother experience for drivers and a more adaptable energy system. Its influence will grow as investment and collaboration deepen.

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